The Importance of Continuing Education

Blog-Continue-Education-2016

Everyone wants to see his or her business succeed, but not everyone is willing to invest in the process. Every industry, especially the beauty industry, should participate in continuing education. Beauty trends, maintenance, tools, and business best practices are all changing on a daily basis. What was once the most popular style or method five…

Taking Time to Appreciate Employees

Blog-EmployeeAppreciation-2016

People like to be recognized for their efforts; it makes them feel valued and appreciated.  When you ask your employees what their favorite part of their job is, what kind of answers do you receive? It should go without saying that your employees like the job they are responsible for, but what keeps them coming…

20,000 Ways to Say “Thank You”

20,000 Thank Yous

#DearHairStylist was created as a movement of thanks and appreciation for all of the ways beauty professionals touch our lives creatively, emotionally, and physically. We have seen and felt the effects of your sacrifice, hard work, and dedication, and want to highlight your passion and positive impact through interviews, stories, and expressions of gratitude. And…

Father’s Day marketing ideas for salons and spas

Is June’s appointment book looking a bit quiet? With the summer holiday season underway, June can be a patchy month for hair and beauty businesses. While Father’s Day (Sunday, June 21, 2015) is not a match for Mother’s Day commercially, it’s still a handy hook to hang some salon marketing on. Here some of the Father’s…

Modern Man: The Rise Of The Lumbersexual

Market intelligence across industries and global boundaries intersect to say: men represent a significant growth opportunity in every retail and service sector, especially spa! So why have so few spas been successful in growing their men’s business? According to Euromonitor International, the men’s grooming category in the United States was valued at 6.1 billion in…